The Seen Beyond Foundation · Founded by Sarah Cannan
Every woman deserves to be seen — beyond what she has survived.
Beyond domestic and sexual abuse. Beyond period poverty. Beyond endometriosis, menopause and the invisible illnesses no one talks about. Together, Ayrshire can look closer.
Support · Empowerment · Hope · Collaboration
Ayrshire businesses standing in solidarity
raised together for the women who need us
Our mission
To make the unseen impossible to ignore.
"So many women carry things quietly — abuse, illness, pain the world calls invisible. Seen Beyond exists so no woman has to carry them alone"— Sarah Cannan, Founder
Seen Beyond stands with them. We raise awareness and funds for the causes women too often live through in silence: domestic and sexual abuse, period poverty, endometriosis, menopause and the invisible illnesses that shape daily life.
Across Ayrshire, 100 women a month are referred to Women's Aid. Behind each referral is a life — a mother, a daughter, a colleague, a friend — asking to be seen.
Domestic & sexual abuse
Funding refuge, advocacy and the quiet, urgent work of Women's Aid. All funds will go direct to Women's Aid across Ayrshire in support of their vital work. 1 in 4 women experience abuse at some time in their lives. The Scottish Government's Homicide in Scotland 2024-25 report shows that 41% of female homicide victims over the last decade were killed by a current or former partner. In the latest reporting year, that figure rose to 47% — nearly half of all female homicide victims.
Raising awareness of Period poverty
No woman or girl in Ayrshire should miss school, work or dignity. In 23/24 the national average of children under 16 years old living in relative poverty, after housing costs, was 19.1%. This results in all three local authorities in Ayrshire and Arran having a higher percentage than the Scottish average.
*Director of Public Health annual report 2025.
Raising awareness of Endometriosis
1 in 10 women in Ayrshire will be affected by this disease — there are approximately 190,000 women in Ayrshire. Diagnosis can take between 7-10 years. It's a chronic, whole body disease rarely understood.
*Office of National Statistics and National Records of Scotland 2024.
Raising awareness of Menopause
There are between 35 - 45,000 women in Ayrshire of menopausal age. The changing age of the UK's workforce means that between 75% and 80% of menopausal women are in work and it is estimated that 1 in 6 women will be over 50 in the workplace, in the near future. In South Ayrshire Council circa 73% of their employees were females, of which circa 37% were aged 45 or over.
*South Ayrshire Council's 2022 Chief Executive report to Cabinet.
The foundation
About Seen Beyond
I started this initially to raise awareness of invisible illnesses in women. This has evolved, becoming more inclusive of the struggles facing women today.
Women's Aid and a-sisterhood's values of gender equality, survivor empowerment, resilience and inclusion, education and global solidarity all align with my mission.
About Me
My name is Sarah Cannan, 22 years old from Kilwinning.
- 2026 Miss Great Britain Ayrshire 2nd Runner-Up
- Winner of Miss Publicity
- Honours Business Student of UWS
- Founder of Seen Beyond
As I enter my next pageant final in 2027, my ambition is to leave a long-lasting impact, a foundation I continue to build upon and partnerships that strengthen our local community.
I will be an advocate for women of all ages to feel empowered and seen beyond domestic abuse, sexual abuse, invisible illnesses — realising their potential is not based on their past.
The Ayrshire 100 Wall
100 plaques. 100 businesses. 1 Promise.
Every business that joins the Ayrshire 100 receives a plaque on this wall — a public commitment to stand with the women of Ayrshire. Sarah unveils each new name as businesses come on board.
Fundraising for Women's Aid in Ayrshire
Our target: £15,000
Every pound reaches women locally — funding refuge, support workers, and the everyday essentials that make survival possible. Scan the code or share it with someone who can.
Scan to donate
Women's Aid, Ayrshire
100% of funds raised go directly to Women's Aid.
Businesses of Ayrshire
Add your name to the wall.
Pledge from £50, receive your Ayrshire 100 plaque, and show the women of your community that they are seen. Only 100 spaces — first come, forever recorded.
Sign up your businessSeen Beyond is registered with Ayrshire Business Women.
Get in touch
Contact Sarah
Have a question, want to get involved, or ready to join the Ayrshire 100? Sarah would love to hear from you.
Prefer email? seenbeyond@outlook.com
With heartfelt thanks to our founding sponsors
Standing with Sarah from the start.
Pretty Woman by Tracy Bradford and Platinum Glamour 2.0 by Melissa Farrell helped make the Seen Beyond Foundation possible.
Pretty Woman
by Tracy Bradford
Platinum Glamour 2.0
by Melissa Farrell